Salsa

Consumer Reports is a monthly magazine published by American non-profit consumer advocates group, Consumers Union. Founded in 1936 by a team of experienced product testers and consumer advocates, the Consumers Union set out on a mission to provide expert, unbiased product reviews using scientific methods in environments appropriate for testing and research. Although their outfit was small, their objective was to act as a counter force to the growing mass media advertising movement that began in the 1930s, which often included misleading product advertising to an unsuspecting and undereducated consumer market.

Consumers Union has fought every legal opposition and won, largely due to the completely unbiased nature of the reviews and the transparency of the organization, which are among the group’s founding principles. Consumers Union is the largest and oldest consumer organization in the world, and has gained such renown through their commitment to expert, independent, not-for-profit testing and reporting. For this reason Consumer Reports does not accept outside advertising, product samples or any kind, or allow commercial use of its reviews. All products tested are purchased retail by Consumer Reports staff and no samples are accepted from manufacturers, eliminating the possibility or even the appearance of bias or bribery. Reaching beyond their operational integrity, Consumers Union has even expanded their influence to Capitol Hill, employing lobbyists, grassroots organizers, and outreach specialists to help promote consumer awareness and protection in every aspect of American society.